Reflections on a mash-up » Branded Channels - we got there in the end!
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Back to Welcome Written on 10-Sep-2008 by jamesmawilliamsAfter months of theory, strategy debate and ultimately planning and coding we have released our Branded Services and Webjam channels. We got there by listening to the requests of the Webjam partners and users.
Listening to the ideas of others and molding it with our own vision and interpretation was an incredibly satisfying process and pushes us further toward the engaging eco-system that we at Webjam dream of. Interconnecting related communities via our channels can only help the end-user whether it be via a brand or our very own Channels.The tenets of sharing, collaboration and empowerment that have been part of the Webjam mantra since inception are now becoming a reality.
The best examples come from our first live partners :
. ChoirZone, edited by Zone New Media, gives choirs across the UK the ability to easily create and manage their site and community and allows them to stay connected. Scroll down http://www.choirzone.net to view one of the various choir templates proposed;
. The Other Side, a free paper distributed on the London Tube, which goes beyond comments by members by letting them create their own communities across the topics they like. Check out http://www.theothersidemag.co.uk/ and see how you too could easily create your own community in your neighbourhood.
Find more information about WBS on our brand new partner site on http://www.webjam.com/branded_services/
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